Fernanda Carrera

Fernanda Carrera is Professor at the School of Communication of Universidade Federal do Rio de Janeiro (UFRJ). Professor of the Graduate Program in Communication at the Universidade Federal Fluminense(UFF) and the Graduate Program in Media Studies (PPgEM/UFRN). Leader of LIDD – Laboratory of Digital Identities and Diversity (UFRJ). PhD in Communication from Fluminense Federal University (UFF). Researches race, gender and representation in the digital environment, as well as cyber advertising, consumption and sociability in social networking sites.